Genesis Ottawa
Visit SiteFrom generic dealership posting to a premium video set that attracted stronger local engagement.
The dealership needed social content that actually looked premium and matched the quality of the vehicles being promoted.
Profile Actions
Profile actions and premium brand reach
Genesis Ottawa
Social Media · Full Funnel · Ottawa Market
Snapshot
The problem, the move, and the outcome.
Challenge
The feed was active, but it did not reflect the level of the vehicles or the brand.
The dealership needed social content that actually looked premium and matched the quality of the vehicles being promoted.
Approach
We built a repeatable set of premium vehicle and showroom videos for launches, features, and brand moments.
The focus was to make the brand feel polished online while still giving the team content they could keep using.
Outcome
Genesis Ottawa had a more polished social presence and stronger profile actions from local buyers.
From generic dealership posting to a premium video set that attracted stronger local engagement.
Swipe through the key screens and clips from the project.
Execution
Three practical moves that got the project live.
Defined the vehicle, showroom, and framing cues that would make the content look more premium.
Result
A clearer creative direction for the dealership.
Produced the first set of road, showroom, and launch videos the team could keep using.
Result
A repeatable set of premium videos.
Used the strongest clips in regular posting and follow-up ads.
Result
More profile actions from a stronger online presence.
Outcomes
The few numbers and states that mattered after launch.
Profile Actions
3.4x
first 90 days
Current State
3.4x
first 90 days
Monthly Reach
2.7x
post-launch system
Current State
2.7x
post-launch system
Posting Consistency
Weekly
with the new content set
Current State
Weekly premium posts
new publishing rhythm
Client Take
“The content started to feel like the brand. That shift made a major difference in how people engaged with us online.”
Marketing Team · Brand & Social
Genesis Ottawa
More Work
Similar problems, different execution.